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Web 2.0 Marketing Strategy Development and Implementation Course at SUNY Sullivan

 

Loch Sheldrake (March 20) – Whether you’re a small business owner or you work for a large company, keeping up with the latest web advances is key to future success. That’s why it makes dollars and sense to enroll in the Web 2.0 Marketing Strategy Development and Implementation course at SUNY Sullivan.

The six session course (Wednesdays from 8:00 to 10:00 a.m. in Room F112) begins March 30 and ends May 4. There is a $50 course fee offered by SUNY Sullivan’s office of Workforce Development, Continuing Education and Lifelong Learning.

Over the course of six weeks instructor Cynthia Marcello, assistant professor, business & information technology, will guide participants through the development of a Web 2.0 strategy and the implementation of a Web 2.0 campaign as part of an overall business operating plan.

Participants will learn to:

  • develop and online brand
  • create and manage a Web 2.0 marketing plan
  • implement and measure the impact of a social marketing plan

Participants who complete the course will come away with a demonstrated competency in Web 2.0 design and implementation.

Pre-registration is required. For more information and to register, call 845.434.5750, ext. 4398 or email scccworkforce@sullivan.suny.edu

Visit us at www.sunysullivan.edu